SDGs of Interest
“Sport is not only performance — it is a language that connects, educates, and creates opportunity.”
Sport
🏀 Basketball
Philanthropy & Social Engagement
Patrice M’Bianda is a former professional basketball player who has transitioned into sport communication and development, combining his experience on the court with expertise in media, marketing, and digital engagement.
As founder of COM1SPORT, a communication and marketing agency specialised in sport, he works at the intersection of athletes, clubs, and audiences, supporting the creation of content, visibility strategies, and engagement platforms.
His engagement is increasingly focused on using sport as a structured tool for education, inclusion, and youth development. Through his work, he contributes to bridging sport ecosystems with community-based initiatives, particularly between Europe and Africa.
His areas of engagement include:
- Supporting youth development through sport-based programmes combining education, mentoring, and structured activities.
- Strengthening the visibility and positioning of athletes and sport organisations through media and communication tools.
- Promoting digital and content-driven approaches as enablers of opportunity and engagement.
- Contributing to sport education through training, masterclasses, and knowledge-sharing.
- Designing and implementing initiatives that use sport as a lever for inclusion and long-term development.
Nationalities
Career Highlights
🏀 Former professional basketball player (2003–2014)
🎥 Founder & Director – COM1SPORT
📊 Sport marketing & communication consultant
🎓 Master’s Degree – Information & Communication Sciences (Université de Lorraine)
Professionnal Activities
- Founder and director of a sport-focused communication and marketing agency
- Consultant supporting athletes, clubs, and sport organisations in branding, content, and digital engagement
- Former professional athlete with direct experience of high-level sport environments
- Contributor to sport education through training sessions and knowledge-sharing initiatives
Portfolio
📍 Cameroon – Espoir & Mouvement – Sport, Education and Youth Development
Patrice M’Bianda is the initiator and lead of Espoir & Mouvement, a sport and education initiative implemented in Douala and Yaoundé, targeting young people aged 12 to 16.
The project combines basketball activities, educational workshops, and structured follow-up mechanisms to support youth development and strengthen local ecosystems. It is designed around three core components: (i) organisation of camps and tournaments bringing together youth, educators, and sport actors; (ii) implementation of educational activities focused on discipline, teamwork, and social values; (iii) development of mentorship and scholarship pathways to support selected participants over time.
📍 France – COM1SPORT – Sport Communication & Athlete Visibility
Founder of COM1SPORT, he develops communication strategies and media content for athletes and sport organisations, strengthening their visibility and engagement with audiences.
